Digital Marketing Strategist & Brand Consultant

I work at the intersection of brand strategy, digital marketing, and business consulting — helping companies in Cameroon and beyond turn scattered marketing efforts into a system that actually drives growth. As CMO and Marketing & Creative Director at Uni-B Agency, I lead strategy for clients across branding, SEO, content marketing, and web development, and through Evans Consulting I work directly with founders and executives who need a clear-eyed outside perspective on their marketing.

My approach starts with research, not templates. Before recommending a strategy, I look at what the data says about your market, your competitors, and your customers’ actual behavior — which is also why I support graduate students and researchers with study design, statistical analysis, and academic writing alongside my agency work. The same evidence-based thinking runs through both.

Whether you need a full brand identity, a content and SEO engine that compounds over time, or a second opinion on a marketing decision before you commit budget to it, the goal is the same: build something that keeps working after the engagement ends.